Mona Zemsky is the principal of M.Source, a hands-on and practical marketing consultancy specializing in business-to-business and business-to-consumer marketing planning and execution. In her current role Zemsky acts as a virtual marketing manager for companies that need one. Her experience enables clients to take advantage of traditional and online opportunities to grow their businesses.
- securing national and local media coverage, both print and broadcast
- developing new partnerships and referral sources to grow sales
- leveraging credibility to secure speaking engagements at high-profile national and local organizations
- boosting number of positive online reviews to gain additional credibility
- training employees in tactics and strategies to get more for the employer's current budget
Her background gives her an out-of-the-box outlook on the marketing function in a competitive environment.
Prior to starting M.Source in 2008, Zemsky was Marketing Manager for a major niche manufacturer. She held this position for eighteen years and was instrumental in the three-fold growth of the organization. Managing a staff of five and a budget of $1 million, she expanded the distributor and partner network, built a stronger pipeline, and dominated competitors in online presence.
For nearly a decade during that time, Zemsky also freelanced as a marketing and business consultant for National Beauty Service, a printer and marketer in the beauty industry. Her early career experience includes hospitality industry marketing for the corporate imaging and positioning agency Duncan & Partners and list marketing for Dun’s Marketing Services, a Dun & Bradstreet company.
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